Marketing Officer-Executive

Job Description:

1. Develop and execute comprehensive marketing strategies to promote the company's API (Active Pharmaceutical Ingredient) manufacturing capabilities.
2. Conduct market research to identify trends, customer needs, and competitive landscape in the API industry.
3. Collaborate with the sales team to generate leads and drive revenue growth.
4. Create compelling marketing collateral including brochures, presentations, and website content to showcase the company's API offerings.
5. Manage digital marketing campaigns across various platforms to increase brand awareness and customer engagement.
6. Establish and maintain relationships with key stakeholders including pharmaceutical companies, contract manufacturing organizations (CMOs), and regulatory bodies.
7. Coordinate participation in industry conferences, trade shows, and networking events to enhance the company's visibility.
8. Analyze marketing metrics and KPIs to measure the effectiveness of campaigns and optimize strategies accordingly.
9. Stay updated on industry regulations and compliance requirements related to API manufacturing and incorporate them into marketing initiatives.
10. Lead a team of marketing professionals, providing guidance, mentorship, and support to achieve departmental goals.